With everyone focusing on Christmas shopping, and capturing their piece of the massive amount of spending that is going on, it is nice to see Bing looking ahead, even if … [Read more...]
Google Analytics Publishes Guide on Connecting with Customers
Google Analytics is one of the most powerful tools that a marketer or advertiser has because it will allow them to more accurately identify when and why customers make … [Read more...]
Google Best Practices publishes Paper on Automating Bids
One of the best ways to make sure you are getting the best results from your Google Ads campaigns is to have bids placed automatically, and adjusted in real time based on … [Read more...]
Bing making Updates to how Mobile Targeting Occurs
In Bing’s latest announcement, they have confirmed that they are making some significant changes to how campaigns can target mobile devices. These changes aren’t going … [Read more...]
Google Publishes Paper on Remarketing for Search Ads
Google has recently published a new paper titled, “Winning the Second Chance – Reaching High-Value Customers with Remarketing Lists for Search Ads.” This paper is part … [Read more...]
